Please note: This is a companion version & not the original book. Sample Book Insights:#1 The rise of social media has transformed the landscape of nutrition. Unfortunately, most of this content is of unreliable quality and reinforces inaccurate ideals of health and body image.#2 You cannot spot-reduce body fat. You cannot control where your body stores excess fat. You cannot control how easily you can gain or lose body fat. You cannot control how long it will take to drop true body fat.#3 The term somatotype was coined by W. H. Sheldon in the 1940s to describe the three principal human forms: endomorphic, mesomorphic, and ectomorphic. Endomorphs are typically long and lean, while ectomorphs are naturally muscular and may struggle to gain weight or muscle.#4 While body typing is a suitable gauge to tailor training protocols, it isn’t the best guide on how to eat, because it doesn’t consider your biochemical response to the three different macronutrients.